Generate qualified B2B leads with LinkedIn Ads
Targeting audit, Lead Gen forms, Insight Tag and sponsored content strategy. We turn your CPL into qualified pipeline.
LinkedIn Ads Audit
B2B analysis...Why your LinkedIn Ads cost too much
High CPL without qualification
LinkedIn is the most expensive B2B platform. Without fine-tuning targeting and forms, each lead costs a fortune with no quality guarantee.
Targeting too broad or too narrow
Too broad: you reach irrelevant profiles. Too narrow: the algorithm can't optimize. Balance is key.
Forms that repel
Too many fields, poorly worded questions, no perceived value. Your Lead Gen Forms lose qualified prospects at every step.
4 steps to make LinkedIn Ads profitable
01 Targeting & audience audit
Analysis of targeting criteria, matched audiences, exclusions and optimal size for your B2B sector.
02 Lead Gen Forms optimization
Reducing unnecessary fields, smart qualification questions, and value offer that encourages completion.
03 Sponsored content strategy
Adapted formats (single image, carousel, video, document), B2B hooks and messaging that resonates with decision-makers.
04 Insight Tag & conversions setup
Clean Insight Tag installation, conversion event definition and multi-touch attribution to measure true ROI.
What you actually receive
Optimized targeting plan
Recommended audience segments, refined targeting criteria, exclusions and optimal sizes documented.
Redesigned Lead Gen Forms
Optimized forms with the right fields, qualification questions and value offer adapted to your ICP.
Detailed performance report
CPL analysis, conversion rate by audience, industry benchmarks and bidding recommendations.
Verified Insight Tag setup
Installation, conversion events, retargeting audiences and attribution configured and tested.